What Daisy Did is a sustainable, slow fashion brand who create beautiful bags that are functional, affordable and hard wearing. They tackle waste from every angle by only using natural and waste materials to create timeless styles.
The Wayfarer Collection is made in the UK from high grade ex-military materials; Waxed canvas which is very thick and durable and recycled 'polyester reinforced rubberised PVC tarpaulin'. These materials are 99% locally sourced with approximately 95% being recycled which means the creation of these bags has a very small carbon footprint. Where it has not been possible to source recycled components they have tried to buy locally and have sourced the zips from the last remaining zip factory in the UK.
They work with an experienced design technician who helped to achieve the goal of making the designs the strongest that they can possibly be, and every design detail reflects this. There are no seams in areas of strain, large compartments are double lined and every seam edge is concealed. The strongest available thread is used (normally used for heavy duty leather work) and the straps are heat sealed to prevent fraying. They are so confident of their strength they offer a 3 year repair or replace guarantee with every bag, however they expect them to last a lifetime!
Their recruitment process focuses on tackling poverty and homelessness and they have partnered with the Northampton Hope Centre, a local homeless charity who provide background support for their employees in the UK.
What Daisy Did are a member of www.bafts.org.uk - The British Association of Fairtrade Shops and Suppliers and are partnered with The Woodland Trust to offset their carbon footprint.
As these bags are made from recycled materials they are all unique and the colours may vary slightly.
We say - "It seems particularly hard to find cruelty free products for men and these unisex bags are perfect for any need. I love everything about their company ethos and I'm really proud to stock them"